Joshua Ruha
Brand Specialist
I design brand experiences — from modern websites, identity systems and creative direction — focused on clarity, usability, and strong visual storytelling.
Available for work.
About me.
I’m Joshua Ruha, a brand strategist and designer based in Berlin with over 15 years of experience crafting thoughtful, visually driven brand experiences.
15+
Years of experience
60+
Clients worldwide
100+
Projects delivered
97%
Client satisfaction rate
Services.
1.
Strategy
Positioning
Messaging
Audience & Market definition
Brand Foundations
2.
Branding
Logo & Wordmark
Visual Identity Systems
Typography & Color
Brand Guidelines
Brand & Marketing assets
Support & Consultation
3.
Web Design
Custom websites
Landing pages
UI/UX design
Website redesigns
4.
Creative Direction
Marketing Materials
Campaign Development
Presentation Design
Print Design
Motion Design
Digital Assets
Stack.
Figma
General Design Tool
Adobe Suite
Full Creative Execution
Framer
Web design
Claude Code
Code Development
Midjourney
Assets generation
Lemlist
Email Marketing
Experience.
Founder
Studio Biocus
2025 - Present
Building brand systems for premium human performance businesses. Strategy, identity, and creative direction for studios planning expansion.
Brand Specialist
MetaDesign
2023 — 2025
Part of the team behind the Porsche global rebrand. Visual identity, design systems, and applications across one of the most demanding brand programmes in automotive.
Brand Consultant
Interbrand
2022 — 2023
Brand design for Bugatti and other premium clients. Identity systems and creative direction at the intersection of heritage and performance.
Motion Director
BBDO
2018 — 2021
Porsche Formula E launch and broader Porsche communications. Campaign design and art direction across motorsport.
Testimonials.
Matthias K.
Design Director @ MetaDesign
Joshua worked with diligence, responsibility, and consistent accuracy at speed. Trustworthiness and reliability defined his work ethic throughout.
Marcel F.
Marketing Head @ Porsche AG
Joshua was instrumental in redefining Porsche's motion language and digital experience that shaped the global rebrand.
Robin G.
Marketing @Stepstone
“Reliable, thoughtful, and highly skilled. Joshua consistently delivered high-quality work on time and was great to collaborate with.”
Diana B.
Creative Director @ BBDO
“Joshua has an incredible eye for detail and a clear understanding of how design should function, not just look good. The final result exceeded our expectations.”
